Matsuda eyewear anchors itself in the tradition of craftsmanship and thoughtful execution, which contrasts starkly with the modern emphasis on immediacy. Each and every frame is handcrafted from the best materials and designed to be admired for a lifetime. They are artworks: luxury through material, quality through craft, innovative by design.
Mitsuhiro Matsuda is recognized as being the first fashion designer to meld art, architecture and fashion. Born in Tokyo, Matsuda was exposed to design from a young age. After attending the renowned design school, Bunka, in Tokyo, Matsuda moved to Paris with his best friend, Kenzo Takada, to find inspiration.
By 1996 he had over 500 stores in the fashion capitals of the world. He was considered one of the leading Japanese menswear designers, showcasing his collections alongside the most highly regarded brands in the world.
Matsuda’s time spent in Paris was a great source of inspiration for many of his designs. He loved the whimsy of the art deco period, the industrial metal work of the late 1800’s, and the detail he found in gothic cathedrals. These influences are most evident in the fine engravings found throughout his eyewear collections.
Eyewear Youwear has the latest in the ‘Essential Collection,’ which draws upon the classic Matsuda details and are made of pure titanium, stainless steel, and premium Japanese acetate.